In Sickness And In Health

I recently drove by a business that had a sign out front that read "Closed due to illness". This meant that the cash flow would stop until the owner was able to return to work.Even worse, the business would not be able to generate revenue for the owner when it... Read More

Marketing on a Budget

A successful marketing plan doesn't have to include an athletic superstar, prime-time placement, state-of-the-art computer graphics or a massive budget. Being resourceful and smart can be just as effective. Business promotion doesn't have to cost a fortune. Often, it's the personal touch that seals the deal. Here are ideas... Read More

10 Powerful Marketing Tips

1. Print your best small ad on a postcard and mail it to prospects in your targeted market. People read postcards when the message is brief. A small ad on a postcard can drive a high volume of traffic to your web site and generate a flood of sales leads... Read More

Customer Lifetime Value - The Key To Maximizing Your Profits!

The greatest asset to your business is your Customer, specifically, your Customer Lifetime Value.In my many years in Sales and Marketing, I've met many CEOs and business owners who don't have much clue as to what Customer Lifetime Value is, much less its importance and the impact it has on... Read More

Write Articles WITHOUT Writing!

Face it, writing any article can be a tedious and time consuming task for a beginner or even an expert writer. Here are four ways to make writing articles a lot easier: 1) Use My Articles - You could add your own name, resource box and web site link to... Read More

Five Mistakes Absolutely Guaranteed to Drive Away Your Best Clients

We all work hard to attract even one paying client. In fact, we work hard to attract serious inquiries. Yet amazingly, many business owners seem determined to drive away business! Every example cited here is based on true, thoroughly documented experiences, with both newbie business owners and five-star marquee players.1.... Read More

Turning The Casual Scanner Into A Buyer

The world is full of scanners. Most people simply scan the page to see if anything piques their interest, rather than reading the ads, sales letters, or web copy. That's why you should ensure that your copy is scanner friendly. That means placing headlines,... Read More

Direct Mail

Do you have a website? A Web Newsletter? A mailing list of e-mail addresses for customers? Do you track and test everything? You can use the web to get sales in lots of exciting ways which are dependant on technology that's available at the time. Whether you budget is £600... Read More

Top 10 Marketing Pitfalls

Ten Marketing Pitfalls By Stuart ReidIf you want to make it BIG in Internet Marketing you need avoid some common mistakes. Here's a list of the top ten Pitfalls that catch out beginner Marketers (and many established ones too!).The problem is you don't realise you have fallen into one of... Read More

What Does It REALLY Take to Be Making 6-Figures as a Service Professional?

Over the past 30 years, I've read so much on how to makemoney that I know I can write a series of books on thetopic, books that would cut through the junk and you don'thave to buy 101 things for each area. Most of the information repeats itself -- same... Read More

In The News:


Positive Trends in Fla.'s Housing Market in Jan. 2012
MarketWatch (press release)
22, 2012 /PRNewswire via COMTEX/ -- Florida's housing market reported gains in median sales prices and a reduced inventory of homes for sale in January, according to the latest housing data released by Florida Realtors®. "We're seeing positive signs of ...

and more »

LendingTree Opens New Marketing Headquarters in San Francisco's Bay Area
MarketWatch (press release)
22, 2012 /PRNewswire via COMTEX/ -- LendingTree, the nation's leading online lending exchange, announced today that it has officially opened its marketing headquarters in Burlingame, California. "With the Bay Area being the epicenter of technology and ...

and more »

Econsultancy

Digital Marketing 2.0.Com: Where Big Ideas Meet Big Data
MarketWatch (press release)
Living in an era of ubiquitous digital devices is changing consumer behavior and, in turn, driving a paradigm shift in marketing. CMOs unanimously cite that they are underprepared to handle the data deluge generated by consumer interaction with digital ...
Digital Marketing 2.Com: Where Big Ideas Meet Big DataSan Francisco Chronicle (press release)

all 8 news articles »

Geeknet Launches Media Marketing Services
MarketWatch (press release)
FAIRFAX, Va., Feb 22, 2012 (GlobeNewswire via COMTEX) -- Geeknet, Inc. (NASDAQ:GKNT) , the online network for the global geek community, today announced the launch of its Marketing Services arm for the Media business, offering its clients high-impact ...

and more »

Mobile Marketing Association Forum New York, Announced for June 11-13, 2012
MarketWatch (press release)
22, 2012 /PRNewswire via COMTEX/ -- The Mobile Marketing Association (MMA) today opened registration for The MMA Forum New York: The Mobile Experience, the premier North American Forum event of 2012. Held June 11-13 at The Roosevelt Hotel, ...

and more »

Perimeter Realty Selects Mulberry Marketing Communications for Cabana Club Project
MarketWatch (press release)
JACKSONVILLE, Fla., Feb 22, 2012 (BUSINESS WIRE) -- Perimeter Realty, Inc. (PRI), a Jacksonville-based commercial and residential developer, has selected Mulberry Marketing Communications to provide marketing and public relations support for the Cabana ...

and more »

ConAgra Foods Awards Hispanic Marketing Business to MarketVision
MarketWatch (press release)
SAN ANTONIO, Feb 22, 2012 (BUSINESS WIRE) -- ConAgra Foods, one of the nation's leading food companies, has awarded its Hispanic Shopper Marketing and Consumer Promotions business to culture-inspired marketing agency MarketVision.

and more »

GeekWire

Redfin Names Tom Vogl Chief Marketing Officer
RealEstateRama (press release)
by RealEstateRama Seattle, WA – February 22, 2012 – (RealEstateRama) — Redfin, the technology-powered real estate brokerage, today announced the hiring of Tom Vogl as its first-ever Chief Marketing Officer. A veteran of several national brands known ...
Redfin hires former REI marketing vet Tom Vogl -- a 'piranha with a heart'GeekWire

all 10 news articles »

Resonate Ready to Revolutionize Big Data Through Breakthrough in Values Marketing
MarketWatch (press release)
Backing From Revolution Growth Fuels Expansion; Resonate Announces Plans to Transform Online Marketing With New Insights on the Unanswered Question: Why Do Consumers Respond? RESTON, VA, Feb 22, 2012 (MARKETWIRE via COMTEX) -- Resonate, ...

and more »

Orleans Homes Welcomes New Chief Marketing Officer
MarketWatch (press release)
BENSALEM, Pa., Feb 22, 2012 (BUSINESS WIRE) -- Lee Darnold has joined the executive team at Orleans Homes as chief marketing officer (CMO). A native Texan, he brings extensive experience in sales and marketing for a variety of leading brands, ...

and more »
Google News
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Pricing Strategies in Marketing

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What Is Better Than FREE?

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John Kerry, Amazing Direct-Marketer!

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Bedroom Marketing

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1. Make copies of your web site in many different... Read More

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The good news is that there are thousands of people... Read More

How To Make More Money

The biggest crime in small businesses today goes unnoticed by... Read More

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The small business marketing strategy you can't afford to miss... Read More

A Forgotten Marketing Tool ? The Postcard

The postcard can be a very powerful marketing tool. Many... Read More