Top 10 Business E-Mail Basics

When it comes to your business e-mail communications, you need to make an impression that can lend to the determination that you are someone that will be a pleasure to do business with.For your consideration below are the "Top 10 e-mail issues targeted at business men and women. These are... Read More

The Benefits of Interactive Online Characters

This Stanford University study surveyed the leading research on virtual agents and suggests that "social intelligence in automated interactions is good business. Research about interactive characters suggests substantial opportunities for them toenhance online experiences. The Major Points:(1) Human-Media Interactions Are Fundamentally Social(2) Character Interfaces Bring Social Intelligence to Online... Read More

Are You Backing Up Your BIGGEST Asset?

Have you ever accidentally lost an important file on your computer? Perhaps your computer crashed (again) or your cat sauntered over a dooming sequence of keys. Remember that little pang in your stomach you felt when you realized that file was gone for good? OK, now imagine losing your entire... Read More

What is Gmail?

Like most other prime search engines, the ability to freely giveaway an email account is a positive tool that signals to the user community that this search engine is here to stay! Google is no different in this approach. Recently, Google has been beta testing Gmail. Google's very own email... Read More

Lost: 200 emails gone missing. Last seen on the 25.10.2003

Sound familiar? Ever wondered what happens to those unopened emails that you see in your stats from your latest email campaign/newsletter? Yep, you guessed it-their mail servers are doing it for them. This is what is referred to as a "False Positive". It means that although the recipient has opted... Read More

9 Tips To Help You Write More Powerful Emails

1. Make the effort to learn about the etiquette (these days known as "netiquette") involved in writing emails. There are loads of good reference websites and books about the internet which will tell you the basics. I know it might seem a bit precious to attach so much importance to... Read More

Tips to Bounce-Proof Your Email List

Keeping your email lists fresh is critical to the success of your online marketing and e-commerce efforts. In the early days of the Internet, the novelty of web sites and free e-newsletters made acquiring customers online all too easy. With customers signing up in droves to hear your latest offers,... Read More

Tips to Build Your Email Address Database

WHY BUILD YOUR EMAIL ADDRESS DATABASE? Gaining your customers' email addresses will: Provide an additional channel for reaching your customers Increase the ROI of your marketing investments Significantly reduce your customer acquisition and marketing costs Allow you to easily measure the impact of your marketing campaigns Increase your customer... Read More

NCOA for Email - Is Your Email Address List Clean and Up-To-Date?

Introduction Shrewd marketers devote a great amount of attention to crafting their email messaging campaign. They scrutinize the subject line, fuss over the content, and carefully monitor the timing of delivery. Once the perfect message has been created, it is just as important to focus on its successful delivery... Read More

What?s the Value of an E-mail Address?

Although it may not be practical to put a dollar-sign value on an e-mail address there are many financially-savvy reasons to start collecting e-mail addresses if you haven't already begun. If you have, keep reading for a few more tips on e-mail address collection at the end of this article.... Read More

In The News:


Email-Marketing.ChooseWhat.com Updates GetResponse Free Trial Information
Albany Times Union
Email-Marketing.ChooseWhat.com has today announced a vital update, reflecting new information recently released by GetResponse. Email-Marketing.ChooseWhat.com announces updates to its information pertaining to GetResponse's free trial.

and more »

Sydney Morning Herald

Email Marketing for the Playbook
Marketing Vox News
Chief among the changes is the support for productivity apps—namely email, calendering and contacts. The question is, though, should email marketers spend the additional effort to optimize for this device? Previously, Playbook users had to synch with ...
Year later, PlayBook gets email, other featuresVictoria Times Colonist
RIM Unveils New PlayBook Software, Ramps Up MarketingWall Street Journal
Research, no motion: How the BlackBerry CEOs lost an empireThe Verge

all 809 news articles »

Zeta Interactive Launches Zeta Mail 6, An Integrated Messaging Platform Across ...
MarketWatch (press release)
22, 2012 /PRNewswire via COMTEX/ -- Zeta Interactive, a leading full-service digital marketing agency, today announced the launch of Zeta Mail 6, the agency's latest release of its best-of-breed email platform that will now enable marketers to also ...

and more »

Top Flash Sale Site Joss & Main Boosts Sales and Wins Customer Loyalty with ...
EON: Enhanced Online News (press release)
(EON: Enhanced Online News)--StrongMail, a leading provider of interactive marketing solutions for email marketing and social media, today announced that popular invitation-only private sales retailer Joss & Main has reported a year of success after ...

and more »

Email-Marketing.ChooseWhat.com Updates GetResponse Free Trial Information
PR Web (press release)
Email-Marketing.ChooseWhat.com has today announced a vital update, reflecting new information recently released by GetResponse. Email-Marketing.ChooseWhat.com announces updates to its information pertaining to GetResponse's free trial.


iMedia Connection

Why you should measure email ROI
iMedia Connection
Does your organization measure the return on investment (ROI) of your email marketing efforts? If you're like a majority of marketers today, your answer is probably "no" to that question. You may track the success of individual email campaigns by ...


Reach Marketing names another partner
DM News
Chris Longo has been named partner at Reach Marketing, said Wayne Roberts, president of Reach Marketing on February 21. In the newly created role, Longo will manage a staff of roughly 15 employees focused on email database management services, ...
Chris Longo Appointed Partner At Reach MarketingMarketWatch (press release)

all 9 news articles »

Web4Retail offers Internet marketing services to NHFA members
Furniture Today
The services include website development, search engine optimization, social media marketing, reputation management and email marketing. Members can select a package offering or individual services. "Our membership has requested that we develop a ...
NHFA Partners with Web4RetailHome Furnishings Business

all 2 news articles »

ExactTarget to Host Live Webcast with Leading Analyst to Offer Advice on ...
SunHerald.com
23 to share exclusive research and insight on how top brands are using interactive marketing as a competitive differentiator. Sponsored by ExactTarget, the webcast will feature data from the new “Forrester Wave™: Email Marketing Vendors, ...

and more »

Top Flash Sale Site Joss & Main Boosts Sales and Wins Customer Loyalty with ...
Virtual-Strategy Magazine
StrongMail, a leading provider of interactive marketing solutions for email marketing and social media, today announced that popular invitation-only private sales retailer Joss & Main has reported a year of success after standardizing its email ...

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What?s the Value of an E-mail Address?

Although it may not be practical to put a dollar-sign... Read More

The Gold Is In Your Mailing List

Let me ask you a question, "What is the most... Read More

The Opt-In Secret

Everyone knows that in order to be successful online you... Read More

Personalizing Your Emails? An Amazing Technique That Doubles Your Click Throughs And Profits

Are you publishing an ezine or offering an email course?... Read More

10 Essential Steps to Developing a Successful E-Mail Marketing Campaign

Developing and executing a successful e-mail marketing campaign is becoming... Read More

10 Ways to SCREW-UP Your LIST

Just in case you don't know, your 'LIST' ? is... Read More

Why Your Email Distribution List is Your Best Source of New Sales

Don't overlook your current customers. After all, they're the ones... Read More

Lesson #3: Capitalize on Your Captures!

One of the underlying benefits of smart autoresponders is that... Read More

A Single Email Is Never Enough

"Repetition is the key to advertising (marketing)". Those words were... Read More

Why Does Nobody Visit My Web Site?

After endless hours of writing, designing and programming your brand... Read More

Realtors ? Is Your Newsletter Increasing Sales?

If you are a REALTOR focused on residential sales who... Read More

Signature File Dos and Donts

Signature files have been around since, well, before most current... Read More

The Most Critical Strategy to Your Survival, and Prosperity, Online

For the sake of your long term survival and your... Read More

Building Your Own Goldmine - The Golds In The List

The best way to make money on the Internet is... Read More

Email Marketing - The End Is Nigh!

Consider if you will the resources, the time and the... Read More

NCOA for Email - Is Your Email Address List Clean and Up-To-Date?

Introduction Shrewd marketers devote a great amount of attention to... Read More

Dont Use FFAs To Build Your Newsletter Subscriber

For those of you who aren't familiar with the term,... Read More

Are You Backing Up Your BIGGEST Asset?

Have you ever accidentally lost an important file on your... Read More

5 Rules of Forwarding E-mails

Forwarding of e-mails is one of the topics I get... Read More

Email Etiquette III

Further to my previous issues this subject continues - part... Read More

Email Laws That Could Bring You to Jail Even if Youre Not Spamming

First things first, I'm not a legal expert and so... Read More

Email Deliverability Tips

Ensuring requested opt-in email is delivered to subscriber inboxes... Read More

Are Your Subscribers Receiving Your Newsletter?

In my e-mail one day, I received the following message:... Read More

Confessions Of An Info Junkie

I love the Internet! Information about any topic that piques... Read More

Using A Simple Idea to Target Your Audience

A wonderfully easy and free concept that many people seem... Read More