Advertising For The Long Haul and Not the Short Term Gains
New Age Media Concepts issues its first article of many that will focus on the advertising and marketing industry. "If a young man tells his date she's intelligent, looks lovely, and is a great conversationalist, he's saying... Read More
Why Most Advertisements Stink!
Question: What do you think the most important part of any ad is? Your company name? Your telephone number? Your offer? Look at your own advertising. What stands out? What is in the largest print? If it's your company name or logo hold out your wrist so I can whack... Read More
Wheres Me Pot of Gold and Lucky Charms?
We already know this from our history books. If you want to make money today, you must first look back in time to the first time in history that a large portion of our country all tried to get rich at the same time in the same place. The first... Read More
Juice - Scam of the Decade or Opportunity of the Century
If you are an ardent web surfer and MLMer like I am, then I am sure you would have seen the sales pitch "Give away free broadband and earn 27 GBP each time". Depending on which side of the fence you are, this product is either God's gift to freebies... Read More
What?s the Score?
You may be aware that in a basketball game the assistant coaches keep an almost unending list of personal statistics for each player. Rebounds, assists, points, minutes played, etc. Why is that? Because they know that these individual statistics all add up to the bottom line. The final score.... Read More
How To Write More Powerful Brochures, Leaflets, And Catalogues
Probably the most interesting thing about brochures and leaflets is that they're seldom read in what we've come to know as the right order - as you would read a book. Rather in the same way that many people read magazines in dentists' waiting rooms, they will flick through brochures... Read More
Localized Advertising ? Door-to-Door Ad Distribution on the Fly!
Have you ever had to distribute door-hanger advertisements for your business? Have you ever employed door-to-door sales techniques to increase your brand awareness? Have you ever had to walk mile-after-mile repeating the sales pitch, over and over? Have you ever had to stand outside of an arena event and pass... Read More
Understanding Internet Banner Advertising
Banner advertising is an effective way of getting your advertising message seen on the Internet. Banner ads should not be your only online form of advertising, but they are an essential part of your online advertising mix.This article assumes that the reader knows what a banner ad looks like, but... Read More
In Advertising Bigger isn?t Always Better
If you have been following the recent advertising news you will notice that more and more major advertisers are looking to smaller ad agencies to handle their campaigns.Is it because they feel bad? Is it because they are cheaper? Or is it because they see the level of creative talent... Read More
Marketing Lessons I Learned in Chicago this Week...
I was in the fine city of Chicago this week to speak at a marketing conference. And I learned some interesting things: 1 - Traffic in Chicago is much worse than the allegedly bad traffic in Atlanta where I live. We left the hotel downtown at 3 p.m. and were... Read More
Wall Street Journal
For years, many advertisers simply set up shop for free on Facebook, displaying their brands to users who "liked" them. But to see how Facebook now hopes to turn many of those advertisers into paying customers, look at how it convinced Omaha, Neb.
and more »
Daily Mail
New York Times
The New York Times Company reported on Thursday that its fourth-quarter profit declined 12.2 percent as rising subscription and digital advertising revenue at its largest newspapers could not offset the continued drop-off in print advertising.
New York Times Co. Profit Drops 12% as Print Advertising ShrinksBusinessWeek
Digital Gains at New York Times Fail to Buoy ResultsWall Street Journal
NY Times adds digital subscribers, but ad rev shrinksReuters
Boston.com -Advertisement Journal
all 103 news articles »
The Star-Ledger - NJ.com
Washington Post
CAMDEN, NJ — A financial officer who admitted advertising child pornography for others to download was sentenced Friday to 20 years in prison. Robert Paratore, of East Greenwich, was chief financial officer of Akers Biosciences, a company that makes ...
Guilty plea, sentencing in Gloucester County child-porn casesPhiladelphia Inquirer
all 171 news articles »
genConnect
CanadianBusiness.com (blog)
Adam Bain, Twitter's president of global revenue, anticipates that “at least half” of Super Bowl advertisers will incorporate hashtags into their commercials. Audi, H&M, General Electric and Jack in the Box are all using them in their ads, ...
6 Start-ups Advertising at the 2012 Super Bowl XLVIInc.com
Super Bowl 2012 Advertisers Use Social Media to Build HypegenConnect
Automakers Advertise the Most during the Super BowlAutomotive Discovery
Patriot-News -AmsterdamPrinting.com -RICG
all 1,013 news articles »
Fox News
Fox News
The sultry actress must be sick of Hollywood hunks, because she seems to be getting serious with advertising executive Nate Naylor. SODAHEAD SLIDESHOW: See the best celebrity-real person romances. "They've been dating for five months," a source told ...
This looks serious! Scarlett Johansson's romantic breakfast with advertising ...Daily Mail
Scarlett Johansson dating advertising exec Nate Naylor, report saysOnTheRedCarpet.com
Scarlett Johansson dating advertising executiveMusicrooms.net
People Magazine
all 42 news articles »
Bloomberg
CTC Media Inc. (CTCM), owner of Russia's fourth-largest television channel, climbed to a three-month high in New York on speculation advertising revenue will rise as the economy expands. The company gained 3.5 percent to $11.10 in New York today, ...
and more »
MarketWatch (press release)
Burlington, VT, Feb 3, 2012 (GlobeNewswire via COMTEX) -- Dealer.com, the global leader in online marketing solutions for the automotive industry, today launched Dealer.com Advertising, the industry's first integrated automotive advertising solution ...
and more »
CNBC.com
CNBC.com
The Patriots and Giants don't face off for another few days, but the Super Bowl already has some big winners — advertisers. This year's ad rates are at a record high: $3.5 million per thirty second spot, on average. But not only could the big game ...
and more »
Business Insider
WebProNews
“The inventory AOL makes available under the display advertising agreement will be surfaced through RMX across the US and Canada,” a representative tells WebProNews. “The overall agreement aims to improve the process of buying and selling premium ...
AOL Selects Right Media Exchange as Display Advertising Platform for Ad AgreementMarketWatch (press release)
Tech: AOL to Make Inventory Availabl…Adweek
all 16 news articles »
The Atlantic Wire
The Atlantic Wire
(And we learned this week that magazine covers are mostly about advertising.) Sure, that's just three examples over a year, but what if this mini-phenomenon turns into a full-blown Thing?? What moraless cesspool of a nation will we have become then?
France's advertising regulator says Jean Dujardin's posters for the film Les ...Herald Sun
Paris pulls stars legsNew York Post
Racy ads for French movie about infidelity pulledSTLtoday.com
Washington Post
all 300 news articles »
|
|||||
|
|
|
|||
Electronic Score Boards
Wide range of electronic Key venues around the globe has... Read More
B2B Marketing Health and Elder Care Services
Quality Care Options is an established company advocating for the... Read More
Media, the Internet, Yellow Pages, and Your Business
If you are reading this article, chances are you could... Read More
CD Business Cards- Why Use Them?
CD Business cards are the electronic version of the now... Read More
15 Tips for Better Yellow Page Ads
Yellow Pages advertising is one of the most popular forms... Read More
Send em to the White Pages
Your business is listed in the Yellow Pages whether you... Read More
5 Tips for Hot Yellow Pages Ads
Yellow Pages advertising is one of the most popular forms... Read More
The Man With The Grasshopper Mind
The title of this article also happens to be one... Read More
Should You Advertise on TV?
When people discover my background in advertising, the questions flow.... Read More
The Future of Voiceovers: Hold Your Tongue...Possibly Forever
"Do we need to cast a voice-over talent for this... Read More
Imprinted Promotional Items ? Their Many Marketing Applications
There are many uses for promotional items. This means that... Read More
Secrets And Top-Tips Of Mail Order Advertising
Good Advertising creates more production, thus greater consumption, faster turnover... Read More
Hiring an Amateur Could Mean a Potential Lawsuit for Your Business
These days, everyone's looking to save a buck. But if... Read More
Tips On Writing a Successful Ad
When knowledge is based on truth it is powerful!When it... Read More
The SKINNY on Radio Advertising
From meager beginnings in 1920, radio has grown with us... Read More
Advertising Copy: What?s Really Important?
You labor long and hard trying to create the perfect... Read More
10 Ways to Advertise Your Business For Free!
At some point many small business owners are left with... Read More
Why Not Use the Humble Fax in Your Advertising Strategy?
When my daughter complained recently about the prohibitive cost of... Read More
Fax Broadcast Services Get Your Message to Millions
If your company is one of those innovative businesses that... Read More
Bad Seduction - Advertising Techniques That Dont Work
I just read some advertising suggestions on an Internet marketing... Read More
What the Newspaper Ad Person Won?t Tell You
Newspapers are considered the PRIMARY advertising medium by 99.4% of... Read More
If You Want To Get More Customers, Heres 10 Powerful Stories To Improve Your Ads
Remember, as a child lying in bed and listening to... Read More
Media Savvy - How To Lead, Persuade And Influence
The ability to lead, persuade and influence are integral skills... Read More
Radio Interview 101
Different Types of Station ContactReaching radio hosts (for the purpose... Read More
When Advertising Wears Out
One of the challenges facing marketers is determining the most... Read More
How to Write B2B Ads That Catch Customers
Are your business-to-business ads working for you? If they are... Read More
Create A Killer Brochure: 9 Steps to the Perfect Piece
If you are creating a brochure, make sure you follow... Read More
The Inside Secrets Of Free Publicity For Your Business
Product publicity is the "secret pathway" to business success... Read More
Internet Advertising: How To Use The Golden Rule To Enrich Yourself.
What is the golden rule of internet advertising?Give, so you... Read More
Just What Are Consumers Thinking?
Research would indicate that consumers don't know what they're thinking.... Read More
LED Score Boards
LED scoreboards can be utilized in most of the sporting... Read More
Attention-Grabbing Fixes that Make Your Yellow Page Ad Leap Off the Page
Stand Out in Ways that Matter to Directory Users A... Read More
Advertising on a Budget -- Part 2: Thinking Small
This is the second article of a three-part series. I'm... Read More
How Do People Know Youre in Business?
One of the most important things to do now that... Read More
Is Your Yellow Pages Ad Putting Cash in Your Pocket... or Sucking Cash Out?
Any idea? It's a question that more than a few... Read More
How To Track Your Advertising Like A Hawk
Tired of pouring endless money into advertising? Do you wonder... Read More
What Does the Back of Your Business Card Say?
Business cards with nothing on the back are wasted opportunities... Read More
Boost Headline Believability With Specifics
Don't use vague generalities in your headlines. Be as specific... Read More
The TV Shoot, The Spoiled Brat, And A Painful Lesson
It was two days before our shoot. I was in... Read More
How To Write More Powerful Brochures, Leaflets, And Catalogues
Probably the most interesting thing about brochures and leaflets is... Read More
Why Radio Advertising Could Be The Best Thing You Ever Did For Your Business
In the marketing world, radio has earned the reputation of... Read More
How To Create Instantly Compelling Ads Every Time
Use This Quick 3-Question Evaluation Process, So You Can Be... Read More
Driving Customers to You - Your Car as a Marketing Vehicle
You can turn your vehicle into a rolling advertisement. Costs... Read More
9 Tips for Better Billboards
It is a given that billboard advertising "outdoor" is not... Read More
How To Make Your Yellow Page Ads Work
I hear it often, "advertising in the Yellow Pages directory... Read More
What Is Most Important ? Copy Or Pic?
When, some little time ago now, I first descended upon... Read More
How To Tame The Buying Beast Inside Your Customer
What if you can understand and control your customer's mind?... Read More
Never Be Caught Cardless Again: Five Tips to Help You Remember Business Cards
Sorry, I Don't Seem to Have a Business Card With... Read More
How To Tell If An Advertisement Costs Too Much
People say it all the time: "This advertising costs too... Read More
Radio Interview 101
Different Types of Station ContactReaching radio hosts (for the purpose... Read More
Advertising |